Topics with a reason to exist
Blog topics suggested weekly, based on industry movement and what you are actually credible on
- Runs while your laptop is closed
- Reports in Littlebird and by email
- Free plan includes 5 routines
Five topics stand out this week, and two build on posts you already wrote.
- Rebranding on a small budget: it came up across marketing news all week, and your Birdseed Brands case study gives you the example.
- New email sender rules: a checklist for small teams, building on your March post about list cleanup.
- Three more: pricing page teardowns, event recaps that sell the next event, and how agency retainers work.
The problem
Editorial calendars run dry around month three. Then the topics get desperate: thin listicles, reheated takes, posts written because the calendar said so.
Good topics sit at the intersection of what the industry is chewing on and what you can say with authority. That intersection moves weekly.
What it does
Every week, this routine suggests blog topics drawn from industry trends crossed with your expertise and past writing.
Each suggestion comes with the angle, so you are choosing between good options instead of inventing from a blank page.
Try the prompt
Copy it into a new Littlebird routine, then set the days and times that fit your schedule
- Open Littlebird and go to Routines. Open the menu next to New Routine and choose Set up manually.
- Paste the prompt into Instructions, then set the days and time under Run.
- Littlebird runs it on schedule from then on. You can pause or edit it anytime. Auto-pause is on by default and pauses it if reports go unread.
You can also choose Create with Littlebird and describe the routine in chat.
Every Tuesday suggest 5 blog post topics based on what's trending in my industry
Why make it a routine?
You can fake this with a chat skill and enough copy-paste. Most people keep it up for a week, then stop, because the copy-paste is the actual job.
A routine removes the choreography: the context is already there, the schedule is already set, and the output shows up where you need it.
And it is private by design: SOC 2 Type II, GDPR and CCPA aligned, and your data is never sold.
Frequently asked questions
How does it know my expertise?
From your own writing and work context. Suggestions stay in territory where you have real authority.
Will the topics repeat competitors?
They are filtered through your angle, so even a crowded topic comes out with your slant on it.
Does the routine read everything on my screen?
It draws on the screen context the desktop app captures, and you can pause capture or exclude apps and sites anytime. That context is never sold.
More routines like this one
Put Littlebird to work
Littlebird is free to start, and your routines also work on the web, iPhone and Android
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